Branding Signage for Your Chicago Business
Most people see branding as just logos and taglines, but there is much more to the meaning of brand signage than that! Creating a consistent visual identity for your company is an important part of brand building, and much of that is accomplished through signage and branding.
Any type of sign or graphic that displays your Chicago company’s name, logo, or other branding elements is considered brand signage. It can be as simple as a small logo decal on a door or window or as complex as a large, illuminated sign on the side of a building and can be used both indoors and outdoors.